Free Tool
Max MRR Calculator
Discover your SaaS revenue ceiling. Every business has a maximum MRR determined by new revenue vs. churn. Find yours and model how to break through it.
Why Growth Stops
The collision that caps every SaaS New MRR (constant)
$5,000/mo Churn (grows with you)
$2,500/mo +$5,000
-$2,500
Net Monthly Growth +$2,500
The ceiling: When your MRR reaches $100,000, churn will equal $5,000/mo — exactly matching your new MRR. Growth stops.
Break Through Your Ceiling
0%
Halving churn doubles your ceiling
$0
Methodology: Based on Jason Cohen's Max MRR concept. Your revenue ceiling = New MRR ÷ Churn Rate. Growth decelerates logarithmically as churn dollars approach new MRR dollars.
Revenue Ceiling
$100,000
Maximum MRR with current metrics
Progress to Ceiling
Current MRR 50%
$0 $100,000
Time to 90%
45 mo
Room to Grow
$50,000
Impact of Changes
Current
$100,000
- Churn:
- 5.0%
- New MRR:
- $5,000
+0%
With Changes
$100,000
- Churn:
- 5.0%
- New MRR:
- $5,000
Growth Trajectory
36-month projectionWhat this means
Enter your metrics above to get an analysis.
Break through your ceiling
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